Our Team

Our customer facing team is primarily based in London with senior staff based in three continents.

Founding Directors

Michael Tindale


Michael is the majority shareholder of Smart Insider and is responsible for the firm’s sales and strategy. He is an experienced Chief Executive Officer and Owner within the market data industry with a proven track record as a supplier to institutional equity and hedge funds. Michael holds a Master’s degree in Social and Political Science from the University of Cambridge, Wolfson College.

Joining Wall Street start-up Multex, in 1997, to sell research products to the Buyside, he transitioned to Thomson Financial in 1999 with a broader sales brief, which included Corporates and data vendors, before leaving in 2001 prior to their merger with Reuters. 

Michael proceeded to establish Directors Deals, which became known as Smart Insider in 2016.

William Lattimer

Partner, HEAD of Research

William began his career as a sell-side equity analyst at Lazard Freres & Co., in 1983. In 1991 he transitioned to the buy-side, as a Partner at Osprey Funds Management, an affiliate of Alex. Brown & Sons, and then worked as an equity analyst at Soros Funds Management.

In 1999, William left Soros and purchased Smart Insider LLC, formerly known as Muzea Insider Consulting Services, and has led its research effort ever since. In 2016, with the merger of Smart Insider and Directors Deals, Bill became a Partner and the Director of Research for the newly formed company.

William has been analyzing insider data for over 30 years and received his BA from Dickinson College in 1983 with a major in Economics and a minor in Mathematics.

Sales Team

John Salt

Senior Sales Executive

John has over 25 years experience working within the financial markets sector, servicing asset managers and hedge funds as an equity execution specialist and sales trader.

He has also worked in sales across multiple asset classes, delivering electronic execution and research products.

He has led equity execution desks at Instinet and State Street and has helped develop electronic trading platforms as both a user and consultant.

Elaine Connor

Business Development

Elaine joined Smart Insider in 2005 with the intention of pursuing further business opportunities.

Elaine possesses copious experience, having initially worked as an Investment Analyst and subsequently a senior Fund Manager at Robert Fleming & Co.

Elaine holds a Bachelors Degree in History and Literature from Newcastle University.

Ksenia Nikitina

Sales Support Manager

Ksenia holds an MSc in Business and Financial Management from Northumbria University having first joined the company as an intern in 2017.

Ksenia and her team support the Sales department with their activities and assist with daily operations.

Antonia Harker

Accounts Manager

Antonia joined Smart Insider in 2017 as the Accounts Manager for the firms’ UK branch .

After a restructuring, Antonia took on additional responsibility for the accounting function of the US branch of Smart Insider.

Previously, Antonia spent 15 years in the city working for both Lehman Brothers and Merrill Lynch in various positions including compliance and equity syndicate.

To contact our Sales team click here >>

Senior Team

Simon Bailey

Senior Research Analyst

Simon is a senior member of the analyst team and is responsible for reviewing and ranking notable insider transactions.

Simon has been working at Smart Insider since 2018 and was previously a customer of Smart Insider during his 20 years working as a Fund Manager at M&G Investment Management.

Simon holds a Bachelors degree in Economics from Durham University.

Mark Leland

Operations Director

Mark Leland graduated from the University of Liverpool in 2005 with a degree in Mathematics.

He joined Smart Insider in 2006 on an internship and was appointed Operations Director in 2010, responsible for the company’s data operations.

Ali Cheema

Operations Manager

Ali Cheema joined the company as a Market analyst and Regional Manager within Asia in June 2011, he was promoted to Operations Manager in January of 2017. Ali is responsible for the firms’ data production, quality assurance and resource management.

Ali Cheema has more than ten years of experience in the financial services industry and holds a bachelor’s degree in Business Administration. He subsequently gained a Masters in International Business and Finance from the University of Dundee, Scotland.

David Wright

Head of IT

Dave Wright joined the company in 2006 and is in charge of IT operations at Smart Insider, overseeing all operations and ensuring they run smoothly.

If you are a member of the media and would like to speak with a Smart Insider expert, please contact us at press@smartinsider.com or call +44 203 405 3356

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